Written by: Doug Ott
There are many forms of communication when it comes to developing and maintaining business relationships. The more common forms, email, phone, and in-person, can all be effective if done correctly.
Understanding the pros and cons of each one can help you shape a healthy combination in the world of business development.
In-person communication is by far the MOST IMPORTANT way to build and maintain strong relationships. Reading the person’s body language is a strong indicator of where their interest lies in the conversation.
Everyone uses email today and it is a daily necessity in today’s business world. Understanding how and when to use it can be important when it comes to communicating with your contacts.
Picking up the phone to speak with someone in the business world seems to be a dying art when it comes to business development. Why pick up the phone when you can simply text or email someone? Because it works and can be a refreshing and effective way to connect with people. It is not as effective as meeting someone in person; however, it’s the next best thing. Typically, more can be accomplished in a phone conversation than it can be in an email. It is more personable, and often saves time from the delayed back-and-forth emailing.
Moral of the story
While emailing and phone calls are effective forms of communication, there is no better way to build business relationships than in-person meetings. It often times takes focus, persistence, and patience, yet is imperative in the world of business development. If setting up a meeting with someone becomes challenging, go to your back up and pick up the phone. You will be surprised how much you can also accomplish in a phone conversation.