In my last article, Time to Work the Room, I highlighted the importance of getting out of the “work cave” and starting to mingle with business contacts in person again. The Covid lockdown is behind us, yet it is easy to remain stuck in the complacent state of the armchair consultant/lawyer. Connecting with people in person is one of the most effective ways to meet new contacts and further develop existing relationships.
“Once I meet these new contacts, how do I stay in touch with them, and how often?”
I hear these questions on a regular basis, and they are legitimate questions. Everyone wants to effectively grow a relationship without coming across too aggressive. They don’t want to appear too desperate or pushy so they err on the side of caution and rarely reach out. This often results in a relationship that goes cold.
Out of sight, out of mind!
t seems like it was just yesterday when we were in Covid lockdown confined to our work caves and forced to master virtual meetings. For many who don’t like in-person meetings, this was the perfect excuse to remain in their protective bubble. For those who understand the importance of face-to-face meetings and networking events, this was a challenging time. The ability to meet new people, and strengthen existing relationships was severely handicapped.
The good news is that these challenging times are becoming a dot in the rearview mirror. Firms are holding in-person retreats again. Organizations are hosting conferences. Individuals are reconnecting with their network in person.