Now that Easter and Spring Break are behind us, it’s a great time to reset and refocus.

Coming out of spring break, a few clients mentioned having a hard time finding their rhythm again. Honestly, I felt it, too. We were down in Palm Springs for the week with the family, and it took me a couple of days to get my own BD swing back. That stuck with me, so let’s talk about how to get the wheel turning.

There’s a moment in business development when things just click.

You’re not pushing as hard, yet conversations feel easier. New opportunities show up more regularly. It’s like a flywheel finally catching speed.

That’s not magic; it’s momentum.

The professionals I coach who consistently generate business aren’t necessarily the most connected, the most charismatic, or the loudest voices in the room. They’re the ones who keep showing up. They check in with their network. They follow up. They ask better questions. And over time, those small, intentional actions start to compound.
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That’s the BD flywheel.

Business development is still about curiosity, follow-up, and staying visible. That hasn’t changed. What has changed is how efficiently we can do those things if we’re willing to experiment. AI won’t do the work for you, but it can remove friction and help you move faster.
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Professionals who integrate AI into their BD routines are freeing up time, staying more visible, and following through more consistently without having to work harder or become “tech people.”

​Here are a few areas where I’m seeing AI make a real difference: